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1by Bridgewater, S“...Football Managers have to deal with a number of unique pressures, yet the challenges of the football manager are similar to those of managers in other sectors...”
2010
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2“...We use data on British football managers and teams over the 1994–2007 period to study substitution and complementarity between leaders and subordinates. We...”
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3by Bridgewater, S“...The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel...”
2010
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4by Sue Bridgewater Published in Handbook on the Economics of Professional Football (28.11.2014)“...Sponsorship has seen significant growth as a tool in the marketing communications mix over the last 20 years (Cunningham et al., 2009). The Independent...”
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8by Bridgewater, Sue Published in Routledge Handbook of Football Business and Management (2019)“...This chapter explores the complex opportunities and challenges which face women and women’s football in terms of the three areas of: football participation,...”
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10by Sue Bridgewater Published in The Brand Challenge : Adapting Branding to Sectorial Imperatives (01.01.2015)“...For these fans, viewing sport as a business interferes with the purity of sport as a heroic challenge, as a contest. [...]fans' point to their intense loyalty...”
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14“...The value of sport to the UK economy has grown since 2008 in terms of output. In current (non-adjusted) prices, sport GVA is worth £33.8bn, or 2.7% of economy...”
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16by Bridgewater, Sue McKiernan, Peter Wensley, Robin Published in Journal of East-West business (01.12.1995)“...The transition to free market economy in Ukraine has the country entering a period of discontinuous change. Much of the necessary infrastructure for a free...”
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17by Bridgewater, Sue Published in Football Management“...As a metaphor for management in general, football management highlights some of the issues facing managers under the spotlight. This final section reviews each...”
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18by Bridgewater, Sue Published in Football Brands“...Davidson (1998) describes the brand as an iceberg. This is a useful analogy as only a small proportion of an iceberg is visible above the surface, and many...”
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19by Bridgewater, Sue Published in Football Management“...At its inaugural League Managers’ Association Management Conference, successful football managers including Iain Dowie and Stuart Pearce identified a range of...”
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20by Bridgewater, Sue Published in Football Brands“...This chapter looks at the globalization of the world in which football clubs operate. The chapter begins by looking at what globalization is, and what drives...”