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  • Your search results: "Bridgewater, Sue"
Showing 1 - 20 results of 41 for search '"Bridgewater, Sue"', query time: 1.21s Narrow search
  • 1
    Cover Image eBook
    Football Management
    by Bridgewater, S
    2010
    “...Football Managers have to deal with a number of unique pressures, yet the challenges of the football manager are similar to those of managers in other sectors...”
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  • 2
    Cover Image Journal Article
    Substitution and complementarity between managers and subordinates: Evidence from British football
    by Bridgewater, Sue   Kahn, Lawrence M   Goodall, Amanda H Published in Labour economics (2011)
    “...We use data on British football managers and teams over the 1994–2007 period to study substitution and complementarity between leaders and subordinates. We...”
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  • 3
    Cover Image eBook
    Football Brands
    by Bridgewater, S
    2010
    “...The media increasingly refer to football clubs as brands. Certainly concepts such as loyalty, affiliation, emotional ties with football clubs seem to parallel...”
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  • 4
    Cover Image Book Chapter
    Sponsorship and football
    by Sue Bridgewater Published in Handbook on the Economics of Professional Football (28.11.2014)
    “...Sponsorship has seen significant growth as a tool in the marketing communications mix over the last 20 years (Cunningham et al., 2009). The Independent...”
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  • 5
    Cover Image Journal Article
    The steward, the king, and the queen: fealty and love in Tolkien's The Lord of the Rings and in Sir Orfeo
    by Bridgewater, Sue Published in Mythlore (2012)
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  • 6
    Cover Image Journal Article
    Substitution and complementarity between managers and subordinates: evidence from British football
    by Bridgewater, Sue   Kahn, Lawrence M   Goodall, Amanda H Published in Labour economics (2011)
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  • 7
    Cover Image Journal Article
    Football brands
    by Bridgewater, Sue Published in The brand challenge (2015)
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  • 8
    Cover Image Book Chapter
    Women and football
    1
    by Bridgewater, Sue Published in Routledge Handbook of Football Business and Management (2019)
    “...This chapter explores the complex opportunities and challenges which face women and women’s football in terms of the three areas of: football participation,...”
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  • 9
    Cover Image Journal Article
    Sponsorship and football
    by Bridgewater, Sue Published in Handbook on the economics of professional football (2014)
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  • 10
    Cover Image Book Chapter
    Chapter 15: Football brands
    by Sue Bridgewater Published in The Brand Challenge : Adapting Branding to Sectorial Imperatives (01.01.2015)
    “...For these fans, viewing sport as a business interferes with the purity of sport as a heroic challenge, as a contest. [...]fans' point to their intense loyalty...”
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  • 11
    Cover Image Book
    International marketing relationships
    by Bridgewater, Susan   Egan, Colin
    2002
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  • 12
    Cover Image Journal Article
    Shifting goals
    by Sue Bridgewater Published in Times higher education (06.03.2008)
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  • 13
    Cover Image Paper
    Substitution between managers and subordinates: evidence from British football
    by Bridgewater, Sue
    2009
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  • 14
    Cover Image Publication
    Sport Satellite Account for the UK 2010
    by Semens, Anna   Brookfield, David   Bridgewater, Sue
    01.02.2015
    “...The value of sport to the UK economy has grown since 2008 in terms of output. In current (non-adjusted) prices, sport GVA is worth £33.8bn, or 2.7% of economy...”
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  • 15
    Cover Image Publication
    What is the Impact of Changing Football Manager?
    by Bridgewater, Sue   School, Warwick Business
    01.01.2010
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  • 16
    Cover Image Journal Article
    Strategic Investment Decisions by Western Firms in Ukraine: The Role of Relationships in Home and Host Market Networks
    by Bridgewater, Sue   McKiernan, Peter   Wensley, Robin Published in Journal of East-West business (01.12.1995)
    “...The transition to free market economy in Ukraine has the country entering a period of discontinuous change. Much of the necessary infrastructure for a free...”
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  • 17
    Cover Image Book Chapter
    Final Thoughts on Football Management
    by Bridgewater, Sue Published in Football Management
    “...As a metaphor for management in general, football management highlights some of the issues facing managers under the spotlight. This final section reviews each...”
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  • 18
    Cover Image Book Chapter
    What is a football brand?
    by Bridgewater, Sue Published in Football Brands
    “...Davidson (1998) describes the brand as an iceberg. This is a useful analogy as only a small proportion of an iceberg is visible above the surface, and many...”
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  • 19
    Cover Image Book Chapter
    What Can Business Learn from Football and What Can Football Learn from Business?
    by Bridgewater, Sue Published in Football Management
    “...At its inaugural League Managers’ Association Management Conference, successful football managers including Iain Dowie and Stuart Pearce identified a range of...”
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  • 20
    Cover Image Book Chapter
    Globalization of football brands
    by Bridgewater, Sue Published in Football Brands
    “...This chapter looks at the globalization of the world in which football clubs operate. The chapter begins by looking at what globalization is, and what drives...”
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