“...This book describes the new generation of discrete choice methods, focusing on the many advances that are made possible by simulation. Researchers use these...”

“...Understanding consumer behaviour is essential in designing policies that efficiently increase the uptake of clean technologies over the long-run. Expert...”

“...The extended Theory of Planned Behavior (TPB) incorporates environmental concern, a critical variable in green marketing literature, intending to achieve...”

“...In a time where the public is more aware and interested with what they eat, natural additives have been gaining interest both from the food industries and the...”

“...ABSTRACT Background Historical increases in the size of commercially available food products have been linked to the emergence of a worldwide obesity crisis...”