Pressure and Perverse Flights to Familiarity

Under pressure, people often prefer what is familiar, which can seem safer than the unfamiliar. We show that such favoring of familiarity can lead to choices precisely contrary to the source of felt pressure, thus exacerbating, rather than mitigating, its negative consequences. In Experiment 1, time...

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Bibliographic details
Volume: 22
Main Author: Litt, Ab
Reich, Taly
Maymin, Senia
Shiv, Baba
Format: Journal Article
Language: English
Place of publication: Los Angeles, CA SAGE Publications 01.04.2011
SAGE PUBLICATIONS INC
Sage Publications
published in: Psychological science Vol. 22; no. 4; pp. 523 - 531
Data of publication: 20110401
ISSN: 0956-7976
1467-9280
EISSN: 1467-9280
Discipline: Psychology
Mathematics
Subjects:
TOO
Online Access: Fulltext
Database: Web of Knowledge
Social Sciences Citation Index
Web of Science
Web of Science - Social Sciences Citation Index - 2011
Pascal-Francis
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