The Role of Intellectual Image of the Commodity in Increasing Sales: A Case Study of Maestro Pizza Company

The research dealt with the role of the intellectual image of the commodity in increasing sales, through the study of Maestro Pizza, as a local company with rapid growth and development. The main reasons for dealing with this issue were the study of the experience of this company and the reasons for...

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Bibliographic details
Volume: 13
Main Author: Abdelgadir, Somaia Osman Mohamed
Ahmed, Ahmed Osman Ibrahim
Format: Journal Article
Language: English
Place of publication: 18.12.2017
published in: International journal of business and management Vol. 13; no. 1; p. 277
Data of publication: 2017-12-18
ISSN: 1833-3850
EISSN: 1833-8119
Discipline: Business
Online Access: Fulltext
Database: CrossRef
Database information Databases - DBIS