TURİZM PAZARLAMASINDA SOSYAL MEDYA UYGULAMASININ SATIN ALMA KARARINA ETKİSİ: İSTANBUL İLİNDE BİR ARAŞTIRMA

In the last thirty years, we have witnessed significant developments in technology. With the impact of globalization, numerous innovations emerge in the field of technological developments with respect to business and communication. In this context, with the widespread use of internet as well as com...

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Bibliographic details
Volume: 11
Main Author: Heydar YUSIFLI
Gülmira KERİM
Format: Journal Article
Language: English
Place of publication: İstanbul Aydin University 01.01.2019
published in: İstanbul Aydın Üniversitesi Dergisi Vol. 11; no. 1; pp. 91 - 109
Data of publication: 2019-01-01
ISSN: 1309-1352
2149-0074
EISSN: 2149-0074
Subjects:
Online Access: Fulltext
Database: DOAJ Directory of Open Access Journals
Database information Databases - DBIS