Grad je više od destinacije: procesi brendiranja grada u Hrvatskoj

The article insists on a clear difference between place branding (city or nation branding) and destination branding, while a number of Croatian and some Southeast European cities, recognizing tourism as economic opportunity, tend to see their urban space almost exclusively as various destinations. B...

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Bibliographic details
Volume: 55
Main Author: Jelinčić, Daniela Angelina
Vukić, Feđa
Kostešić, Iva
Format: Journal Article
Language: English
Place of publication: Institute for social research in Zagreb 01.01.2017
published in: Sociologija i prostor : časopis za istraživanje prostornoga i sociokulturnog razvoja Vol. 55; no. 1 (207)
Data of publication: 2017-01-01
ISSN: 1846-5226
1849-0387
EISSN: 1849-0387
Subjects:
Online Access: available in Bonn?
Database: OpenAIRE (Open Access)
OpenAIRE
OpenAire-HRCAK
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